Claim: Turkish Company Peak Games is Being Sold for 1 Billion Dollars

The most valuable domestic startup in the world of technology and IT was purchased by German Delivery Hero for 569 million dollars in 2015. Yemeksepeti had happened. Subsequently, many companies, including Masomo, became the pioneers of the IT industry by selling our country's most valuable initiatives to companies abroad. 

Istanbul-based Turkish mobile game company Peak Games is allegedly about to be sold to US Zynga. Moreover, this sale It will be valued at over $1 billion being spoken. If this happens, Peak Games will be the most valuable initiative in Türkiye's history.

For the first time in Türkiye's history, a startup will be paid more than $1 billion: So what does this mean?

With Peak Games making this sale, in our country over $1 billion for the first time We will have seen a valuable initiative. in business “unicorn startup” The number of enterprises with a value of 1 billion dollars or more, called so-called, is approximately 500 all over the world. In the history of Türkiye, there has never been an enterprise with a value of 1 billion dollars before.

If we look at the issue from another perspective, with this sale, Turkey's most valuable initiative will no longer be Yemeksepeti in the field of e-commerce and fast service. Instead, the sale of Peak Games will be discussed for a long time. Meanwhile, Peak Games last year on 41 TV channels the same company that simultaneously released a strange ad (the company later clarified that the ad was not original).

There are also important details that remain unclear regarding the allegations:

Peak Games, with its popular games Toon Blast and Toy Blast Turnover of approximately 40 million dollars per month doing. However, it is not known how much of this level of income is spent on advertising. Therefore, what determines the value of the 2 games and the company Since net profit rates are not known Claims about sales transactions remain a bit up in the air. 

Another unclear issue is whether only the two popular games or Peak Games will be sold. Because games are just B2C (business to consumer) are the products of the model. Therefore, selling only products with 2 games means that Peak Games remains a Turkey-based company. However, the sale of the company means that Zynga will have a say in everything on behalf of Peak Games. Allegations are about a sale, but it is not yet clear whether it is the games or the company that will be sold. Maybe all this just a claim It will remain as.

The mobile game industry shapes Turkey's entrepreneurship history:

US Zynga purchased the okey division of Peak Games for 100 million dollars in 2017. A year later, Gram Games, another local gaming initiative based in Istanbul, was entirely owned by Zynga for 250 million dollars. While these historic sales determine the future of the domestic mobile game industry, Masomo, who made a breakthrough with Head Ball 2; It was purchased by Miniclip in 2019 with a value between 100 and 300 million.