PlayStation Suspends Its Ads on Facebook

With the statement made today, Sony Facebookwhich caused many companies to cancel their advertisements in #StopHateForProfit participated in the campaign. on Facebook hate speech and misinformation Sony also participated in this campaign, which arose because it was not blocked by the company. PlayStation ads will do so by pulling from social media platforms. 

The company said in a statement:In support of the #StopHateForProfit campaign, advertising and free content We have suspended our activity on Facebook and Instagram globally, including Facebook and Instagram, until the end of July. We stand behind working (and playing) for a good cause” expressions were used. 

Platforms such as Twitter and Twitch have recently begun to take important steps to prevent hate speech. facebook, Instagram Social media platforms such as hate speech and was the target of criticism by not paying much attention to the sharing of misinformation. 

This policy followed by Sony was received positively, especially by those who supported the campaign. new consoles PS5Considering that it has just been introduced and normally needs regular advertising in these times, the decision not to advertise on social media platforms with the world's highest interaction rate was interpreted by users as an extremely important step.

Microsoft's situation is complicated

Another console giant to Microsoft When we look at it, things seem complicated. According to Bloomberg, although the company decided to pause all its ads on Facebook and Instagram throughout July, the company Facebook Gaming It is noteworthy that the agreement with the company continues.

Although many companies such as Sony withdraw their advertisements from companies owned by Facebook, the company's CEO Mark Zuckerberghas no intention of introducing new rules at this point.