The Impact of Turkish Productions on Netflix on Tourism Announced

Istanbul Economy Research, which conducted a public opinion survey in the USA, Argentina, Australia, Brazil, France, India, Sweden and Saudi Arabia, with a total population of over 2 billion, used the data obtained from these 8 countries. TV series and film industry He revealed his contribution to the tourism sector in Turkey.

While the research in question divided all participants into two groups; in the first group Watching Turkish productions broadcast on Netflix individuals, and in the second group Stating that they do not watch Turkish productions people were included. So, according to their answers Turkish productions on Netflix An attempt was made to measure the perspectives of viewers and non-watchers towards Turkey.

Half of those who watch Turkish productions on Netflix say "I would like to travel to Turkey"

First, participants in both groups were asked whether they wanted to travel to Turkey for touristic purposes. In the group that watches Turkish productions “Yes, I would like to travel to Turkey” The proportion of those who say 54 percent rising to levels; The percentage of people who want to come to Turkey in the group that does not watch Turkish productions 25 percent remained at the level. The countries in the first group with the highest percentage of people stating that they wanted to come to Turkey were Australia, the USA, Saudi Arabia and India, respectively.

The research also reveals how broadcasting on Netflix affects the international recognition of domestic productions. Because the participants in the first group 47 percent'si, “I wouldn't watch any Turkish production if it wasn't on Netflix.” before watching it on Netflix to local productions He stated that he was not interested. This rate; In France, Sweden and Brazil, it reached 70 percent.